Workshops / Build, ship, grow private

End-to-end AI builder workshop

A 4-week private workshop with 20 hours of 1:1 call time to help you build, ship and improve a real project.

Bring your idea, business or workflow to life with 1:1 support. You do not need to be a developer. You do need curiosity, consistency and a real willingness to build.

By the end, you will have built and shipped a live project. More importantly, you will understand the modern AI builder stack well enough to keep going.

View the 4-week structure

£750

Usually £995

Apply for this price

[01] Focused workshop days

1-day workshops

Focused workshops on specific tools and parts of the AI build workflow.

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[02] You are here

End-to-end workshop

Four weeks of private workshop support with 20 hours of 1:1 call time to build, ship and improve a real project.

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[01]

/ For people who want to become builders in the age of AI

AI is changing who gets to build.

Idea

Choose a realistic version 1 and turn the idea into a plan.

Build

Use AI coding tools without losing control of the project.

Ship

Deploy a live product with logs, domains and checks covered.

Grow

Add content, SEO, pSEO or marketing workflows once it works.

You no longer need years of traditional coding experience to create useful software. But you do need to understand how the pieces fit together.

That is where most people get stuck. They try ChatGPT, Cursor, Claude Code or Codex. They get something working. Then the files get confusing, GitHub breaks, the deployment fails, the database does not connect, or the AI starts making changes they do not understand.

This workshop is designed to fix that by working through the actual process of building, shipping and improving your own idea.

[02]

/ Maybe this sounds like you

For the person who can see what AI could unlock, but keeps getting blocked by the technical middle.

Your business runs on Wix or WordPress, but you are starting to feel the ceiling.
You have a product idea, but no technical co-founder.
You are stuck in spreadsheets, Notion, Airtable or manual workflows.
You have tried AI coding tools, but everything falls apart when you hit errors, files, GitHub or deployment.
You are a marketer who wants to build landing pages, content systems, pSEO pages or growth workflows.
You are pre-idea and just know you want to become more capable with AI.
You are a founder who wants to prototype faster without waiting weeks for technical help.

If any of that sounds familiar, this is for you.

[03]

/ Part workshop, part apprenticeship, part hands-on build sprint

We choose a real project and use it as the vehicle for learning the modern builder stack.

The goal is not to turn you into a traditional software engineer. The goal is to make you technically confident enough to build, ship, debug and improve useful things with AI.

The project might be

a better website for your business
a landing page for a new offer
a dashboard for leads, clients, sales or operations
a small internal tool to replace a spreadsheet
a simple SaaS prototype
a productised service platform
a client portal
a directory or content hub
a structured content system
a programmatic SEO project
an AI-assisted outbound or marketing workflow

You will not know everything. You will know enough to be dangerous.

And that is the point. You leave with enough understanding to keep moving after the 4 weeks end.

Apply for a 1:1 spot

[04]

/ What you will be able to do by the end

You will understand the parts of modern building that usually make beginners give up.

what a repo is and how a codebase is structured
how to work locally on your own machine
how files, folders, packages and dependencies fit together
how to use GitHub Desktop without panicking
the basics of Git: commits, branches, push, pull, merge and rollback
how to use Cursor, Claude Code and Codex for different jobs
how to brief an AI coding agent properly
how to stop AI from making a mess of your project
how to review, test and debug AI-generated code
how to plan an app before asking AI to build it
how frontend, backend, database and auth connect
when to use tools like Vercel, Render, Supabase, Neon and Sanity
how to deploy a working product
how to connect a domain
how to read logs and fix common deployment issues
how to structure content for SEO and answer engines
how to keep improving your product after the workshop ends

What you will have by the end

You will no longer be someone who only has ideas. You will be someone who can start turning them into real things.

a live deployed project
a GitHub repo you understand
a working local development setup
a clear app structure
a practical AI coding workflow
reusable prompts and templates
deployment checklists
debugging checklists
a stronger understanding of modern software
a roadmap for what to build next
access to the learning hub
more confidence in your own ability to build

[05]

/ 1:1 only

For 4 weeks, we work directly together on your project.

0120 hours of 1:1 call time

02async support between sessions

03project reviews

04guided build sessions

05templates and checklists

06access to the learning hub

07a final launch and roadmap session

This is hands-on. I review your project, help you debug, shape your build plan and guide you through the parts that usually make beginners give up.

I only take 1 person per month so each person gets proper attention.

[06]

/ The 4-week structure

20 hours to understand the AI build workflow, build a real version one and leave with the confidence to keep going.

Week 1

Foundations, setup and build thinking

Outcome: They understand the map, the tools and how to think before building.

Hour

Focus

The AI builder map

What they learn

How modern apps, websites and tools fit together: frontend, backend, database, auth, hosting, GitHub and AI agents.

Output

Clear mental model

Hour

Focus

Project or workflow discovery

What they learn

How to choose a useful build target, shape a problem and avoid overbuilding.

Output

Problem statement

Hour

Focus

Version one scope

What they learn

What to build first, what to ignore and how to define a useful first version.

Output

Version one scope

Hour

Focus

Local setup

What they learn

Cursor, Claude Code/Codex, GitHub Desktop, folders, local environment and basic terminal concepts.

Output

Local setup complete

Hour

Focus

Repo and first commit

What they learn

What a repo is, how commits work, safe beginner workflows and how to use AI without losing control.

Output

GitHub repo and first commit

Week 1 deliverable

Project spec, local setup, GitHub repo and first commit.

Week 2

Architecture, specs and first working version

Outcome: They can think through an app before generating code, then safely create the first working version.

Hour

Focus

User journeys and page maps

What they learn

How to map users, pages, actions and flows before building.

Output

User journey map

Hour

Focus

Components and structure

What they learn

Pages, layouts, components, state, forms and how codebases are organised.

Output

App structure map

Hour

Focus

Data models and permissions

What they learn

Tables, fields, relationships, user-owned data, permissions and what needs storing.

Output

Data model draft

Hour

Focus

Agent-ready specs

What they learn

How to write instructions that coding agents can actually follow.

Output

Build spec

Hour

Focus

First working version

What they learn

Generate the initial app, read what changed, edit safely and debug simple errors.

Output

First working local version

Week 2 deliverable

App blueprint, build plan and first working local version.

Week 3

Data, auth and real product behaviour

Outcome: The build starts behaving like real software, not just static pages.

Hour

Focus

Database basics

What they learn

Supabase, Neon or alternatives; tables, rows, IDs, CRUD and environment variables.

Output

Database selected and planned

Hour

Focus

Connecting real data

What they learn

How the app reads, writes, updates and deletes data.

Output

Working database-backed feature

Hour

Focus

Auth basics

What they learn

Output

Auth flow planned

Hour

Focus

Permissions

What they learn

User-owned data, basic access rules and safe patterns for beginners.

Output

Basic permissions working

Hour

Focus

Debugging and code review

What they learn

How to read errors, use logs, ask AI for help, review changes and avoid breaking things blindly.

Output

Debugging workflow

Week 3 deliverable

Database-backed feature, auth flow and safer debugging workflow.

Week 4

Deployment, polish, growth and handover

Outcome: It goes live, looks credible and they know what to do next.

Hour

Focus

Hosting and deployment

What they learn

Vercel, Render, environment variables, build logs and production debugging.

Output

Live deployment

Hour

Focus

Product polish

What they learn

Landing page, onboarding, empty states, UX fixes, copy and trust signals.

Output

More credible version one

Hour

Focus

Growth foundations

What they learn

Analytics, SEO basics, structured content, AI answer readiness and simple launch routes.

Output

Basic growth layer

Hour

Focus

Final review and fixes

What they learn

Product review, bug fixing, trade-offs and what to improve now vs later.

Output

Final version one review

Hour

Focus

Roadmap and builder workflow

What they learn

What to outsource, what to do yourself, how to keep building and your personal AI builder workflow.

Output

90-day build roadmap

Week 4 deliverable

Live version one, basic growth layer and 90-day build roadmap.

[07]

/ A one-stop shop for the process

The learning hub supports the 1:1 work so you are not left trying to remember everything from calls.

Your reference library

Return to it whenever you get stuck on setup, Git, prompting, debugging, deployment, databases, auth, SEO or launch.

Inside, you will find practical guides, templates and checklists covering the exact process I follow to build apps and ship products with AI.

software fundamentals
repos and codebases
local development
GitHub Desktop
Git basics
Cursor, Claude Code and Codex
app architecture
prompting AI coding agents
debugging
hosting and deployment
databases
auth
domains
Sanity and structured content
technical SEO
pSEO
JSON-LD
AI-assisted content workflows
marketing engineering
launch checklists

[08]

/ Who it is and is not for

You do not need coding experience. You do need curiosity, patience and the willingness to build something real.

This is for you if

you have ideas but do not know how to build them
your business runs on Wix, WordPress, spreadsheets, Notion, Airtable or manual workarounds
you have tried AI coding tools but got stuck when things became technical
you want to prototype faster without relying on developers for every small experiment
you are a founder, operator, marketer, consultant, creator or ambitious beginner
you want to understand how modern software actually works
you are willing to practise between sessions
you want direct guidance, not another passive course

This probably is not for you if

you want someone to build everything while you stay hands-off
you are looking for a passive video course
you already work confidently as a software engineer
you do not have time to practise between sessions
you expect AI to do all the thinking for you
you want shortcuts without learning the foundations

This workshop is practical, but it is not magic. AI makes building easier. It does not remove the need to think clearly.

[09]

/ Why 1:1, why now

Beginners do not usually get stuck on the lesson. They get stuck on their specific project.

That is why this is private workshop support. You get help with your actual machine, repo, error, project and confusion, not a generic demo app that looks easy in a tutorial.

The ability to build with AI is becoming one of the most useful skills you can learn. You do not need to become a full-time developer, but understanding how software gets built gives you a serious advantage.

Founders

Test ideas faster and understand what your product actually needs.

Operators

Automate workflows and replace fragile manual processes.

Marketers

Build landing pages, growth systems and structured content engines.

Consultants and creators

Create better client deliverables and ship products of your own.

[10]

/ What we might build together

Every project is different. If you are not sure what to build yet, that is fine.

Part of the workshop is helping you choose the right project for your level, goals and timeline.

a landing page for a new offer
a lead generation website
a small SaaS prototype
an internal dashboard
a CRM-style tool
a client portal
a content hub
a directory site
a calculator or interactive tool
a programmatic SEO site
a structured content system
a marketing workflow
an AI-assisted outbound system
a better version of your current Wix or WordPress setup

What makes this different

Most coding courses teach concepts in isolation. Most AI courses teach tools in isolation. This workshop teaches the full process by building something real. You learn Git because you need to save your work. You learn databases because your app needs data. You learn hosting because your product needs to go live. You learn debugging because things will break.

The outcome

A real product, a real workflow and real confidence.

By the end of 4 weeks, you will have brought an idea to life. You will understand how your product works, how to make changes, and how to use AI coding tools with more confidence.

[11]

/ 1 private space per month

If you are interested, apply and tell me what you would like to build.

£750

Usually £995

Apply for this price

Availability

I am currently taking 1 person per month because this is hands-on. Each person gets direct attention, project reviews, async support and help with the messy parts of learning to build.

Start your application

I only take people I think I can genuinely help. If it looks like a good fit, we will have a short call to talk through your goals, project idea and current level.

Application questions

What do you want to build?
Why do you want to build it?
What have you tried already?
How technical are you today?
What would success look like after 4 weeks?
Can you commit time each week outside the sessions?
Are you more interested in building a product, website, dashboard, automation or growth system?

[12]

/ Common questions

A few practical answers before you apply.

Do I need to know how to code?

No. You do not need coding experience. We start with the fundamentals and build from there. You do need to be comfortable using a computer, willing to learn and prepared to practise between sessions.

What if I do not have an idea yet?

That is fine. If you are pre-idea but know you want to become more capable with AI, we choose a project that makes sense for your goals. The best first project is usually something useful, small and practical.

What if my business is already on Wix or WordPress?

That is completely fine. You might improve what you already have, build something alongside it, or learn how to move beyond template-based tools. We choose the right approach based on your situation.

Will you build it for me?

No, not in the traditional done-for-you sense. We build it together. I guide you, review your work, help you debug and show you how to think through the process so you leave more capable than when you started.

What tools will we use?

It depends on your project, but we may use Cursor, Claude Code, Codex, GitHub Desktop, Vercel, Render, Supabase, Neon, Sanity and other modern builder tools. The tools matter, but the workflow matters more.

Will I have a finished product by the end?

You should have a live version 1 by the end. The exact scope depends on your idea, current level and how much time you can commit. We choose a realistic version 1 so you actually ship.

How much time do I need each week?

You should expect to spend time outside the sessions. As a guide, 3-5 hours per week is a good minimum. More time means faster progress.

Is this suitable for teams?

For now, the end-to-end workshop is 1:1 only. Team and cohort versions may come later, but the current offer is private workshop support.

How much does it cost?

The private workshop is usually £995. The current offer is £750. There is 1 private space available per month.

What happens after I apply?

If it looks like a good fit, we will have a short call to talk through your goals, project idea and current level. If I think I can help, I will invite you to join the next available slot.

Ready

Ready to build, ship and grow?

Tell me what you want to build, what you have tried already and what success would look like after 4 weeks.

Apply for the private workshop